Why this matters for your business
When someone in your city searches "boutique near me" or "saree shop near me" on Google, only shops with Google My Business profiles appear in the results. If your competitor has a profile and you don't, they get the customer. Setting this up is the single highest-ROI activity a local shop owner can do.
1Go to Google Business Profile
Open business.google.com on your phone or computer. Sign in with your Gmail account. If you don't have Gmail, create one first — it takes 2 minutes.
2Enter your business name
Type your shop name exactly as customers know it. If your shop already appears in Google's suggestions (someone else may have added it), select it and claim it as yours.
Tip: Be Authentic
Use your actual shop name, not a keyword-stuffed version. "Priya's Boutique" is correct. "Best Boutique Cheap Sarees Jaipur" will get rejected by Google.
3Choose your business category
This is critical — it determines which searches your shop appears in. Choose the most specific category available:
- For boutiques: "Boutique" or "Clothing Store"
- For jewelry: "Jewelry Store" or "Gold Dealer"
- For tailors/fabric: "Tailor" or "Fabric Store"
4Add your address and area
Enter your complete shop address including pin code. Google Maps will show you a pin — drag it to the exact location of your shop entrance.
5Add contact details
Add your phone number (preferably your WhatsApp Business number). For website, if you don't have one, use your StitchMagic catalog link.
No website? Use your StitchMagic catalog as your Google listing URL.
Pre-book Catalog6Verify your business
Google needs to verify you actually own this business. Verification options include:
7Add photos and products
A Google listing without photos is like a shop with no signboard. Upload at least:
- 3 exterior photos
- 3 interior photos
- 10+ product photos
- 1 team photo
"A jewelry seller in Mumbai set up Google My Business and uploaded 15 AI-enhanced product photos using StitchMagic. Within 2 weeks, she received 4 phone calls from new customers and estimates those led to ₹35,000 in sales."
8Post updates regularly
Google My Business lets you create updates like social media. This signals to Google that your business is active. StitchMagic's auto-posting posts your product photos to Instagram AND Google Business Profile simultaneously.
Frequently asked questions
StitchMagic Team
Building AI tools for 2,500+ Indian fashion and product sellers. We've interviewed 200+ boutique owners, fabric wholesalers, and Instagram sellers across Surat, Jaipur, Mumbai, and Varanasi to understand the daily challenges of selling products online in India.